87: Is Artificial Intelligence Disruptive Technology + Business Strategy Trends
In this episode of the Modern Mogul Podcast, we explore the real impact of artificial intelligence (AI) on business strategy, using Peloton and Starbucks as key examples of how market shifts and strategy need to better align.
We discuss how AI, when strategically integrated, can drive profitability and operational efficiency without disrupting existing success. Drawing from Clayton Christensen's theory of disruptive innovation, we dive into the practical steps needed to align AI with your business goals, ensuring that it adds tangible value rather than becoming just another trend.
We also examine the branding challenges faced by Peloton and Starbucks, highlighting important lessons in maintaining brand strength in a rapidly changing market.
Whether you’re questioning the true value of AI or looking to refine your brand strategy, this episode offers actionable insights to help you navigate the complexities of innovation and stay ahead of the curve.
Don't miss out—listen now to learn how to harness AI's potential for your business.